Category Archives: SPARC News

SPARC Founder Erich Pearson on Activism, Equity, and the Future of Cannabis

When he first came to California to grow weed with a friend in Sonoma County, [...]

Actress Turned Talk Show Host Turned Documentary Producer: Ricki Lake Talks Cannabis

Ricki Lake turns 52 in September, and she’s already had at least four careers in [...]

How Humans Started Consuming Cannabis, For Both Ritual and Pleasure

As Americans continue to share under-reported narratives about our historically unjust culture, cannabis can’t be [...]

Introducing the Sonoma County Land Where Marigold Cannabis Is Grown

SPARC’s Marigold line of sungrown marijuana is unique even among Northern California’s rich history and [...]

Celebrate 4/20 with SPARC Deals, Virtual Gatherings

It’s been, by far, the weirdest April in the history of SPARC. And here it [...]